Roy Van Den Hurk (L) attends a cooperation signing ceremony during the 3rd China International Import Expo (CIIE) in east China's Shanghai, Nov. 5, 2020. (Xinhua/Ding Ting)
SHANGHAI, Nov. 6 (Xinhua) -- It is the third time exhibitor Roy Van Den Hurk has travelled all the way from Oceania to the Chinese financial hub of Shanghai for the China International Import Expo (CIIE), yet he still feels excited about the opportunities embedded in the Chinese market.
For Van Den Hurk, who is the general manager of product with TheLand, a New Zealand's dairy company, his firm has grown along with the development of the CIIE. TheLand has been exporting ultra heat treated milk and milk powder to overseas since 2018, the birth year of the company as well as the import expo.
"The first year of the CIIE, I thought we were very successful," Van Den Hurk said. "Last year, the success was magnitude higher." He is looking forward to more cooperation agreements, Memorandums of Understanding (MoUs) and "making more customer relationships" by "selling higher quality products" after this year's expo.
A screenshot provided by Roy Van Den Hurk shows him playing the guitar during his two-week quarantine period after arriving in China. (Xinhua)
A screenshot provided by Roy Van Den Hurk shows he checks his temperature during a two-week quarantine period after arriving in China. (Xinhua)
Roy Van Den Hurk prepares to enter the National Exhibition and Convention Center (Shanghai), the main venue for the 3rd China International Import Expo (CIIE), in east China's Shanghai, Nov. 5, 2020. (Xinhua/Ding Ting)
Roy Van Den Hurk (front L) heads for the Registration Center of the 3rd China International Import Expo (CIIE) in east China's Shanghai, Nov. 5, 2020. (Xinhua/Zhang Yuwei)
Roy Van Den Hurk (L) talks with his colleague when taking the elevator at the National Exhibition and Convention Center (Shanghai), the main venue for the 3rd China International Import Expo (CIIE), in east China's Shanghai, Nov. 5, 2020. (Xinhua/Zhang Yuwei)
Roy Van Den Hurk heads for the Registration Center of the 3rd China International Import Expo (CIIE) in east China's Shanghai, Nov. 5, 2020. (Xinhua/Zhang Yuwei)
Roy Van Den Hurk (R) takes a selfie with his colleague after receiving his admission pass to the 3rd China International Import Expo (CIIE), in east China's Shanghai, Nov. 5, 2020. (Xinhua/Lu Ye)
Roy Van Den Hurk (C) talks with his friends during the 3rd China International Import Expo (CIIE) in east China's Shanghai, Nov. 5, 2020. (Xinhua/Zhao Dingzhe)
Roy Van Den Hurk (L) receives his admission pass in east China's Shanghai, Nov. 5, 2020. (Xinhua/Zhang Yuwei)
Roy Van Den Hurk (L) talks with his colleague at the National Exhibition and Convention Center (Shanghai), the main venue for the 3rd China International Import Expo (CIIE), in east China's Shanghai, Nov. 5, 2020. (Xinhua/Ding Ting)
Roy Van Den Hurk (L) registers his information for the admission pass to the 3rd China International Import Expo (CIIE), in east China's Shanghai, Nov. 5, 2020. (Xinhua/Zhang Yuwei)
Roy Van Den Hurk takes a temperature check before entering the National Exhibition and Convention Center (Shanghai), the main venue for the 3rd China International Import Expo (CIIE), in east China's Shanghai, Nov. 5, 2020. (Xinhua/Zhang Yuwei)
Roy Van Den Hurk registers his information for the admission pass to the 3rd China International Import Expo (CIIE), at the Registration Center in east China's Shanghai, Nov. 5, 2020. (Xinhua/Zhao Dingzhe)
Roy Van Den Hurk (L) and his colleague enter the National Exhibition and Convention Center (Shanghai), the main venue for the 3rd China International Import Expo (CIIE), in east China's Shanghai, Nov. 5, 2020. (Xinhua/Zhao Dingzhe)■