In 1991, the Republic of Korea initiated the design of the APEC Logo for the Seoul Ministerial Meeting.

The globe-shaped green, blue and white APEC logo was thus adopted in 1991. The logo has come to represent not only APEC, the most important vehicle for regional economic cooperation, but also the hopes and aspirations of the Asia-Pacific region itself.

The Logo shows:

• The Pacific half of the globe which emphasizes APEC's membership.
• The green and blue colours symbolize the aspirations of the people in the Asia Pacific for a life of prosperity, health and welfare, while the white colour stands for peace and stability.
• The shaded areas at the margins illustrate the buoyant outlook for progress and growth for the Asia-Pacific region.